Tips For Improving Your Instagram Growth Strategy

Over time, I've read a variety of Instagram development tactics, many of which promise hundreds of new followers every day if you follow their advise. Some work, but the majority don't - at least not to the level advertised.

However, most strategies share some remarkable commonalities, which many marketers use - and that work.

In this blog post, I'd want to investigate the efficacy of some of these offered ways, and determine which tactics can genuinely help you enhance your Instagram growth plan.

Why would you want to devote time and resources to Instagram strategy?

The simple answer is—because Instagram growth can boost your profit line. Instagram is where your current and potential customers hang out. Building a strong Instagram presence has numerous business advantages, including:

Establishing your organization as an industry leader can increase brand awareness, reach new audiences, generate leads, and boost sales.

Social media is here to stay, and you might as well take advantage of what it has to offer.

What is Instagram's growth rate?

To ensure that everyone is on the same page, let's start by defining Instagram growth.

Many people will assess Instagram growth by the number of new followers, likes, and comments on their posts.

Others will consider their hashtag performance or predicted social media reach.

All of these measures provide useful social media KPIs. We want to encourage a somewhat different attitude.

If Instagram is an important element of your marketing strategy, you should track its progress using business key performance indicators.

Why do you invest in growing your Instagram presence and reach?
Because a strong social media presence can improve your bottom line.

Expanding your Instagram account can assist you:

Sell your products directly from the platform and deliver excellent customer service.

boost your customer base by reaching brand new audiences

Establish your brand as the industry leader.

Growing your Instagram account will put you one step ahead of your competition.

Which Instagram growth tactics should you use to achieve strong growth?

Top Instagram Growth Tips

Using Instagram hashtags in the proper way

If you've been using Instagram for a while, you're definitely aware of the importance of choosing appropriate hashtags. They are the most effective tool you have at your disposal for increasing your reach and, as a result, driving more engagement and activity on your Instagram photos.

In a recent test conducted by the Social Media Lab to determine whether they could get 100 new Instagram followers in 24 hours, they utilized the following hashtag strategy:

Choose 30 related hashtags.

Make sure they're not too popular, but also not too rare - in this case, the sweet spot was anywhere between 50k and 300k photographs per hashtag.

The more diverse your Instagram content strategy, the better - and some of this content can be planned ahead of time to make things easier for yourself.

Product photos, inspiring, fascinating, and hilarious quotation images, and any promotional content are all examples of things that can be prepared ahead of time. For the rest of them, keep your eyes open every day and observe your surroundings: what would your audience expect to see in your world?

Diversify your content.

Instagram used to just allow you to share photographs. After Facebook acquired the social networking platform, the content you could share expanded.

If you want to work on growing your Instagram reach, you should check out all Instagram has to offer.

Post content to your feed on a regular basis, use Instagram Stories, and create content for IGTV. You may draw somewhat different audiences with each sort of material, allowing you to organically develop your Instagram profile.

Use UGC.

UGC refers to user-generated material.

Sharing user-generated content can help you expand your Instagram following by reaching out to new audiences.

How do you do that?

Create a hashtag campaign for Instagram users to help promote your branded hashtag. Then, select the posts you wish to highlight in your feed and credit the authors.

User-generated content can work wonders for your Instagram growth plan. You will not only engage your followers, but you will also receive a large amount of unique and frequently highly creative content to use on your social media channels.

Follow targeted users regularly.

Another critical element in a good Instagram growth strategy is to locate and follow relevant users.

Instagram allows you to follow up to 50 persons each hour before they become upset. However, following 50 people per hour for 8 hours a day may not be the best option; a few dozens every day is a good place to start.

Begin by identifying some of your top competitors who share an audience with you, preferably a highly engaged audience.